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CEO’s Must Expect More from HR – Transforming HR into a Revenue Impact Function

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CEO’s Must Expect More from HR – Transforming HR into a Revenue Impact Function
Presented by Dr. John Sullivan, Talent Management Expert and Distinguished Author


If you know anything about the strategic agendas of CEO's, you are aware that they are focused on "topline" or revenue growth. Other business functions like marketing, sales, supply chain and product development have become corporate heroes and are highly resourced because they have demonstrated that they have a direct and measurable impact on this critical strategic goal.

For years, HR has been satisfied with being a "business partner” and merely striving to "align HR goals with the business’s goals.” Unfortunately, aiming so low may actually result in a self-fulfilling prophecy for HR. After this session, even HR traditionalists and skeptics will be able to see how this new focus could forever change what CEO's expect from HR.

If you're looking for strategic, bold and a fresh new way to approach HR, this session will highlight:

CEO agendas and what it takes to be considered a strategic function
How to prioritize HR resources and focus them on revenue impact activities
How to identify the individuals and the jobs that have the highest revenue impact
How to demonstrate your revenue impacts to skeptical executives  

About Dr. John Sullivan
Dr. John Sullivan is a well-known strategic thought leader that specializes in providing bold "outside the box" strategic HR solutions. He is a well-known author with over 900 articles and eight books covering all aspects of talent management. He is an engaging corporate speaker that has presented to over 250 corporations and organizations in 30 countries. His ideas have appeared in every major business publication including The Wall Street Journal, Fortune, BusinessWeek, Fast Company, CFO, The New York Times, USA Today and The Financial Times. Dr. John Sullivan is now a professor of management at San Francisco State University. 

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