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Managing for Sustainable Effectiveness

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Ed Lawler, Director, Center for Effective Organizations and Distinguished Professor of Business

Chris Worley, Senior Research Scientist, Center for Effective Organizations

How to design and manage organizations so that they perform well financially, socially and environmentally. A new sustainable effectiveness approach to management will be described. It takes a long term approach to organizational effectiveness and focuses on how organizations can perform well in three areas: economic, social and environment. A sustainable management approach is described. It calls for creating organizations that differ in almost every feature from traditional command and control organizations. The differences start at the top with boards that represent diverse stakeholders. Leadership is shared and strategies are developed that focus on long term sustainable effectiveness instead of short term profitability. Organizations structures are created that facilitate lateral communication and coordination by putting employees in contact with their organizations' external environment. Finally, the challenges involved in creating sustainable effective organizations will be considered and approaches to it considered.

Edward E. Lawler III is Distinguished Professor of Business and Director of the Center for Effective Organizations in the Marshall School of Business at the University of Southern California. He has consulted withmore thanone hundred organizations and has been honored as a top contributor to the fields of organizational development, organizational behavior, corporate governance, and human resource management. The author ofmore than350 articles and 43 books, his articles have appeared in leading academic journals as well as Fortune, Harvard Business Review and leading newspapers including USA Today and the Financial Times. His most recent books include Talent: Making People Your Competitive Advantage (2008), and Achieving Excellence in HR Management: An Assessment of Human Resource Organizations (2009), among many others.

Chris Worley (Ph.D., University of Southern California) is a Research Scientist at USC's Center for Effective Organizations in the Marshall School of Business. He is also an Associate Professor of Management and former Director of the MSOD program at Pepperdine University. Dr. Worley is coauthor of Built to Change, Integrated Strategic Change and Organization Development and Change, the leading textbook on organization development. He is a member of NTL, the Academy of Management, and the ODNetwork. His recent consulting clients include Microsoft, American Healthways, The Hartford, and BP.

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